Financial TImes/McKinsey Bracken Bower Prize 2015 for Promising Young Authors. (£15,000 Prize)

Application Deadline: September 30th, 2015.

This annual Prize, promoted by the Financial Times Limited (“FT”) and McKinsey & Company, Inc. (“McKinsey”), aims to discover, support and promote promising young authors of the business books of the future.
The Prize – named after Brendan Bracken and Marvin Bower, architects of, respectively, the modern FT and McKinsey- will be awarded to the best proposal for a book about the challenges and opportunities of growth by an author aged under 35.
In the spirit of the FT and McKinsey Business Book of the Year Award, the proposed book should aim to provide a compelling and enjoyable insight into future trends in business, economics, finance or management.
  • Each proposal must be an unpublished, original work in the English language, not previously submitted for the Prize or to a publisher as a proposal for publication. Only one submission from each author will be considered.
  • There are no restrictions of gender or nationality but the authors must be under 35 years of age on November 17th,2015.
  • Entries will be accepted from authors who have had books published before.
  • The proposal should take the form of an essay or article of no more than 5,000 words that conveys the argument, scope and style of a proposed full-length business book and includes a description of the structure of the proposed work.


  • The winner will receive an award of £15,000, intended to fuel further research leading to publication of a full-length work. Subject to clause 8 of the Conditions of Entry below, an edited version of the winning proposal may be published in the Financial Times newspaper and/or on
  • The winner and any selected runners-up will be announced at the Business Book of the Year award dinner in New York currently scheduled for November 17th, 2015.

Submit Your Entry Now for the Financial TImes/McKinsey Bracken Bower Prize

For More Information:

Visit the Official Webpage of the  Financial TImes/McKinsey Bracken Bower Prize 2015 



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